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Dialogmarketing "revisited" - ein Entwicklungsprojekt
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Dialogmarketing "revisited" - ein Entwicklungsprojekt
ISBN
978-3-8349-0740-0
Type
book section
Date Issued
2008
Author(s)
Belz, Christian
Künzler, Hans-Peter
Editor(s)
Belz, Christian
Schögel, Marcus
Arndt, Oliver
Walter, Verena
DOI
10.1007/978-3-8349-9859-0_9
Language
German
HSG Classification
not classified
Refereed
No
Book title
Interaktives Marketing
Publisher
Gabler
Publisher place
Wiesbaden
Start page
115
End page
127
Pages
13
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/78974
Subject(s)
business studies
Division(s)
IMC – Institute for M...
Eprints ID
46232