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Fixed and mobile broadband substitution in the OECD countries - A quantitative analysis of competitive effects
ISSN
1530-1605
ISBN
978-1-4673-5933-7
Type
conference paper
Date Issued
2013-01-07
Author(s)
Research Team
IIM, IWI4
Abstract (De)
In this paper we analyze the competitive effects between mobile and fixed broadband. We use the Lotka Volterra competition model, known from ecology, to analyze these competitive effects in the OECD area. The results suggest that mobile broadband demand is stimulated by a high demand for fixed broadband services. Hence, the majority of consumers does not view fixed broadband as a substitute for mobile broadband but rather complement their fixed broadband access with a mobile access. Reverse effects, i.e. a positive or negative influence of mobile on fixed broadband diffusion, are not clearly identifiable to the present. The results imply that mobile broadband diffusion at the moment does not strongly affect competition in the fixed broadband market. With regard to competitive strategies, the results suggest that bundling fixed and mobile broadband can indeed provide super-additive customer value.
Language
German
Keywords
CCIIM
HSG Classification
not classified
Refereed
Yes
Book title
Proceedings of the 46th Hawaii International Conference on System Sciences (HICSS)
Publisher
IEEE Computer Society
Publisher place
Los Alamitos
Start page
1454
End page
1463
Event Title
46th Hawaii International Conference on System Sciences (HICSS)
Event Location
Maui, Hawaii USA
Event Date
07.-10.01.2013
Subject(s)
Division(s)
Eprints ID
218858