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Internationales Management
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Internationales Management
Journal
Marketing Review St. Gallen
ISSN
1865-6544
Type
book review
Date Issued
2012-08-01
Author(s)
Oral, Cansu
Language
German
HSG Classification
not classified
Refereed
No
Publisher
Gabler Springer Fachmedien
Publisher place
Wiesbaden
Volume
2012
Number
4
Start page
62
End page
63
Pages
2
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/91235
Subject(s)
business studies
Division(s)
IMC – Institute for M...
Eprints ID
224749