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La pubblicità nella piccola impresa: un ponte con la clientela
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La pubblicità nella piccola impresa: un ponte con la clientela
Journal
pi - Gestione delle piccole imprese
ISSN
1664-9273
Type
newspaper article
Date Issued
2010-11-30
Author(s)
Frey, Urs
Project(s)
Unternehmensführung von Klein- und Mittelunternehmen (KMU)
Language
Italian
Keywords
la pubblicità nella piccola impresa
le cinque P del marketing mix
aspetti della pianificazione pubblicitaria
HSG Classification
contribution to practical use / society
Refereed
No
Publisher
PostFinance
Publisher place
Berna
Volume
2010
Number
05
Start page
4
End page
10
Pages
7
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/95626
Subject(s)
business studies
Division(s)
KMU - Swiss Research ...
Eprints ID
216477
File(s)
Postfinance_ku_Nov10_i_leitartikel.pdf (754.01 KB)
Postfinance_ku_Nov10_i.pdf (2.05 MB)