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Zsuzsa Borsa
Last Name
Borsa
First name
Zsuzsa
Email
zsuzsa.borsa@unisg.ch
ORCID
Phone
+41 71 224 32 18
Now showing
1 - 6 of 6
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PublicationType: conference paper
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PublicationBUILDING STAKEHOLDER TRUST IN THE ANTHROPOCENE( 2024-07-04)Rapid contextual changes have changed the way businesses can successfully build trust. The Era of Anthropocene has generated large societal shifts, requiring collective action, with implications for businesses and stakeholder trust. In this conceptual paper, we illustrate the changing role of the affective, cognitive, and behavioral dimensions of trust in the context of sustainability. We argue that cognitive and affective trust building afford weak pillars for stakeholder trust; successful stakeholder trust for sustainability requires organizations to build primarily on behavioral trust. Our theorizing contributes to multidimensional interpretations of trust and to the understanding of stakeholder trust, a core process of joint value creation and stakeholder engagement. Our findings have important practical applications for how organizations can design successful sustainability strategies, via building stronger stakeholder trust.Type: conference paper
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PublicationType: conference paperJournal: Academy of Management Annual Meeting Proceedings
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PublicationType: conference contribution
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PublicationSCOPES Sustainability Report 2023 - Swiss Consumer Perception of Sustainability( 2023-08-22)
;PublicisGrownateThe SCOPES report provides an overview of the current landscape of sustainability communication in Switzerland, revealing that it often oscillates between excessive and inadequate communication. The report explores the viewpoints of consumers and companies, followed by a summary that includes recommendations on avoiding pitfalls and effectively managing challenges in sustainability communication.Type: work report -
PublicationSCOPES Sustainability Report 2023 - Swiss Consumer Perception of Sustainaibility( 2023-10-24)
;PublicisGrownateThe SCOPES report first provides an overview of the current landscape of sustainability communication in Switzerland, revealing that it often oscillates between excessive and inadequate communication. The report explores the viewpoints of consumers and companies. It includes a summary with recommendations on how to avoide pitfalls and how to effectively manage challenges in sustainability communication.Type: work report