Online Customer Relationship Management
Type
other project type
Start Date
October 19, 2005
End Date
February 25, 2007
Status
ongoing
Keywords
Customer Relationship Management
Online Customer Relationship Management
Description
Gemeinsam mit der Audi AG untersuchen wir von Oktober 2005 - Februar 2007 die Anforderungen an Online-Community-Plattformen als Kommunikations- und Kundenbindungsinstrument.
Leader contributor(s)
Member contributor(s)
Pladeck, Susanne
Funder
Range
Institute/School
Range (De)
Institut/School
Principal
Audi AG, Ingolstadt
Division(s)
Eprints ID
22130