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Dominic Jan Brügger

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Brügger

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Dominic Jan

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Improving customer decisions in web-based e-commerce through guerrilla modding
(Springer, 2021-12-15)
Mayer, Simon
;
Fuchs, Klaus
;
Brügger, Dominic Jan
;
Lian, Jie
;
Ciortea, Andrei
The provisioning of information about product attributes in e-commerce environments is today left entirely to owners of online platforms. Product transparency in online stores can be increased by client-side enrichment of retailer Web pages.
Type:journal article
Journal:Nature Machine Intelligence
Volume:3
URL:https://doi.org/10.1038/s42256-021-00424-w
DOI:10.1038/s42256-021-00424-w
URI:https://www.alexandria.unisg.ch/handle/20.500.14171/109626
Scopus© Citations 8