The next big thing: Grosse Potenziale bei Kunden erschliessen
Journal
Marke 41
ISSN
1866-5438
Type
journal article
Date Issued
2019-10
Author(s)
Language
German
HSG Classification
contribution to practical use / society
HSG Profile Area
SoM - Business Innovation
Refereed
No
Publisher
MIM Marken Institut München GmbH
Publisher place
München
Number
5
Start page
8
End page
15
Subject(s)
Division(s)
Eprints ID
258217