Customer-Centric Leadership : The Rise of the Customer General Manager
Type
conference paper
Date Issued
2012-04-27
Author(s)
Language
English
Keywords
Customer General Manager
Value Creation
Risk Management
Strategic Customers
HSG Classification
contribution to practical use / society
Refereed
Yes
Publisher
-
Start page
-
Event Title
ESMT/ISBM: Bringing Technology to Market
Event Location
Berlin
Subject(s)
Division(s)
Eprints ID
211790