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Details

Unternehmenskommunikation 2.0

ISBN
978-3-8349-0973-2
Type
book section
Date Issued
2008
Author(s)
Meckel, Miriam  
Editor(s)
Meckel, Miriam  
Schmid, Beat
DOI
10.1007/978-3-8349-9883-5_11
Language
German
Keywords
Web 2.0
Soziale Netzwerke
Internetkommunikation
Weblogs
HSG Classification
not classified
Refereed
No
Book title
Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
Publisher
Gabler
Publisher place
Wiesbaden
Volume
2., überarb. u. erw. Aufl.
Start page
471
End page
492
Pages
22
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/79453
Subject(s)

other research area

Division(s)

MCM -Institute for Me...

Eprints ID
48502
Support
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