Creepy Technology: What Is It and How Do You Measure It?
Type
conference paper
Date Issued
2020
Author(s)
Woźniak, Paweł
;
Karolus, Jakob
;
Lang, Florian
;
Eckerth, Caroline
;
;
Rogers, Yvonne
;
Abstract
Interactive technologies are getting closer to our bodies and permeate the infrastructure of our homes. While such technologies ofer many benefts, they can also cause an initial feeling of unease in users. It is important for Human-Computer Interaction to manage frst impressions and avoid designing technologies that appear creepy. To that end, we developed the Perceived Creepiness of Technology Scale (PCTS), which measures how creepy a technology appears to a user in an initial encounter with a new artefact. The scale was developed based on past work on creepiness and a set of ten focus groups conducted with users from diverse backgrounds. We followed a structured process of analytically developing and validating the scale. The PCTS is designed to enable designers and researchers to quickly compare interactive technologies and ensure that they do not design technologies that produce initial feelings of creepiness in users. CCS CONCEPTS • Human-centered computing → HCI design and evaluation methods.
Keywords
creepiness
creepy
frst impression
evaluation
scale
questionnaire
perceived creepiness of technology scale
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