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    Rationality Patterns in Export Promotion Organizations
    (2026-01-03) ; ;
    Klasen, Andreas
    ;
    Casasola, Simona
    ;
    Export promotion organizations (EPOs) play an essential role in supporting global trade. Amid escalating global trade tensions, rising tariffs, and increased multipolarity, specialized teams within EPOs assume decision-making functions guided by distinct rationalities. The aim of this research was to identify the different rationalities within EPOs and determine the factors contributing to their variations. Using a mixed method approach, we assessed the rationalities of these teams and show demonstrable differences. Key influencing factors are primarily rooted in the organizational context: institutional guidelines, perceived trends and challenges, and organizational goals. Our analysis reveals three different clusters reflecting differences between corporateoriented, government-oriented, and independent rationality. Understanding these distinct rationalities provides valuable insights for policymakers and practitioners seeking to enhance organizational effectiveness in navigating contemporary global trade challenges.
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