Kevin Schmitt
Last Name
Schmitt
First name
Kevin
Email
kevin.schmitt@unisg.ch
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Item type:Publication, Create Generative AI Value at ScaleCompanies that have established a new kind of internal AI organization called the “AI spine” are using the cross-functional structure to rapidly develop innovative generative AI use cases with users’ help. The spine enables greater sharing of ideas and expertise across business units, which helps spark new ideas about where GenAI can be used to improve processes organizationwide. Disciplined project governance keeps the company’s resources focused on where a positive impact from AI is likeliest.Type:journal articleJournal:MIT Sloan Management ReviewVolume:67Issue:4